Odin Lure Company

Odin Lure Company, which initially began as the Oozzie Jig in 2012, is re-entering the fishing market this year with a new name, new and larger US manufacturing facilities new owners and a full lineup of new products. Headquartered in Hudson, NH, Odin Lure will offer a variety of U.S.-made saltwater and freshwater fishing lures. Initially, products will be sold exclusively online at www.odinlures.com. For additional information on Odin Lure Company, write Odin Lure Company, 71 Pine Road, Hudson, NH 03051 or call 603-718-1320.

PRESS RELEASES BELOW

Odin Lure Company to Debut Lineup at ICAST 2018

HUDSON, N.H. (July 5, 2018) — Odin Lure Company, a New Hampshire headquartered company that designs and manufacturers U.S.-made fishing lures, will debut its new line of saltwater and freshwater fishing lures at the ICAST show being held July 11-13 at the Orange County Convention Center in Orlando, Fla.

Full Press Release >>

Odin Lure Company Launches New Website

HUDSON, N.H. (July 3, 2018) — Odin Lure Company, a New Hampshire headquartered company that designs and manufacturers U.S.-made fishing lures, has launched a new website, www.odinlures.com, to debut its new line of fishing lures. High-resolution photos, product descriptions and applications work together to provide a detailed overview of the Odin Lure fishing systems’ capabilities for a variety of species in both freshwater and saltwater.

Full Press Release >>

Odin Lure Company Names Hunter Outdoor Communications Agency of Record

HUDSON, N.H. (May 21, 2018) — Odin Lure Company, a New Hampshire headquartered company that designs and manufacturers U.S.-made fishing lures, has named Hunter Outdoor Communications (HOC) as its public relations agency of record.  In this capacity, HOC will provide overall brand strategy, media and public relations and event planning support as Odin Lures looks to build market share and revenue across the country and worldwide.

Full Press Release >>