WATCHTOWER Firearms Partners with Sports South, LLC to Expand Market Reach

SPRING, TX (April 2, 2024) — WATCHTOWER Firearms, a veteran-owned firearm manufacturing company that’s redefining the firearms landscape through innovation, precision, and customer satisfaction, is excited to announce its partnership with Sports South, LLC, the country’s oldest and largest distributor of firearms, ammunition, and accessories. This collaboration will see Sports South adding Watchtower’s innovative products to its esteemed lineup, catering to the growing demand for top-tier firearms and accessories nationwide.

The addition of WATCHTOWER Firearms to Sports South’s distribution network means that dealers will now have access to a comprehensive selection of WATCHTOWER’s offerings, including the highly acclaimed APACHE double stack 1911 and the versatile Type 15 rifles, along with a range of associated parts and accessories.

“This partnership marks a significant milestone for WATCHTOWER Firearms,” said Jason Colosky, Owner and CEO. “Sports South’s reputation as a leader in the firearms distribution industry aligns perfectly with our commitment to providing premium-quality products to our customers. We are excited to bring our cutting-edge firearms and accessories to a wider audience through this collaboration.”

Interested dealers are encouraged to reach out to Sports South to place orders for WATCHTOWER Firearms’ hot new items as demand continues to soar. With Sports South’s unparalleled distribution capabilities and vast inventory, dealers can expect efficient and seamless access to WATCHTOWER’s latest offerings.

About Sports South:                                                                               
Sports South, LLC, established as the nation’s oldest and largest distributor of firearms, ammunition, and accessories, maintains its leadership position through innovative strategies and a dedication to driving long-term success and growth. With the largest concentration of shooting sports inventory from leading manufacturers under one roof, Sports South delivers unmatched distribution services to its customers nationwide.

To learn more about WATCHTOWER and the company’s unique vision for the firearms industry, visit


WATCHTOWER Firearms, The Next Great American Firearms Company, is a veteran-owned firearm manufacturing company headquartered in Spring, Texas. WATCHTOWER is dedicated to redefining the firearms manufacturing landscape through innovation, precision, and unwavering customer satisfaction. Our diverse range of products, crafted in the USA, includes military, civilian, and precision firearms, along with suppressors and accessories. In addition to consumer markets, WATCHTOWER supplies superior firearms to global military and law enforcement markets. All WATCHTOWER Firearms are backed by a lifetime guarantee, underscoring our commitment to quality and reliability. Embodying the spirit of American craftsmanship, WATCHTOWER Firearms continues to honor the nation’s legacy in gun making. For more information about our products and initiatives, visit

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