Your Secret Weapon for Trout Fishing Success: Al’s Helgy


GREEN BAY, Wis. (May 14, 2024) — There’s a small aquatic insect that trout love to eat as much as anything in the water – the hellgrammite. That’s why in-the-know anglers always carry imitation baits that look like hellgrammites – and none are better than Al’s Helgy.

A hellgrammite is the aquatic larva of the dobsonfly. Found in streams and rivers under rocks, hellgrammites – which resemble a centipede, with a head equipped with a pair of sharp pincers that can inflict a painful bite – can stimulate an aggressive feeding response when other baits will not. And while the adult dobsonfly lives for only about two weeks, hellgrammites will stay in this life cycle stage for 2-3 years, which means they can be found all throughout the fishing season.

A hellgrammite measures approximately 1-3 inches long; at 1-3/4 inches in length, Al’s Helgy is the perfect size. Weighing ¼ oz. and plated in either 22k gold, nickel, or copper, it also comes in a variety of painted colors, including black, chartreuse, orange, and white. The Helgy is extremely versatile, being effective as a casting lure when jigged and allowed to slowly flutter, and even when trolled. When retrieved or trolled, this spoon’s odd shape makes it undulate and wobble erratically, and when jigged it flutters on the drop. Because of this flutter, the Helgy is a good spoon to jig through the ice, and the ice-fishing version of Al’s Helgy comes with a glow-in-the-dark nose for added attraction. Popular with trout anglers, the Helgy is also very effective for smallmouth bass, panfish, and walleyes

“Al’s Helgy is the ultimate secret weapon for trout fishing success,” said Paul Check, owner. “Its realistic imitation of the hellgrammite, combined with its versatile design and high-quality construction, make it a must-have for any serious angler.”

Al’s Helgy is priced at $4.49 and is proudly made in the USA. For more information on Al’s Helgy and to view a short video showcasing its action, visit To explore the company’s full range of lures and fishing accessories, visit their website at or contact them at 413-543-1524.

About Al’s Goldfish Lures: Purchased by Fin Rage Tackle LLC, based in Green Bay, WI, in July 2023, Al’s Goldfish Lures was begun back in 1952, when Al Stuart developed a pioneering spoon and began marketing it through Stuart’s Sport Shop in Indian Orchard, Massachusetts. With the help of legendary fishing personality Gadabout Gaddis, the lure quickly gained popularity, and the company was off to the races. Today, all of the company’s lures are made of solid marine brass, are plated by a jewelry plater, and are hand-painted. All of the gold lures are plated in 22k gold, which makes them super shiny, then finished with top-quality components, so you don’t ever have to go home and put new hooks and rings on these out of the package! It’s all made in the USA and back with a “if you’re not satisfied, we’ll make it right by you” guarantee.

Editorial Contact:
Karen Lutto Leatherwood
(804) 539-6699 (cell)
[email protected]