WATCHTOWER Defense Passes $700 Factory Efficiency Savings to Consumers; Sets APACHE Commander Retail Price at $3,299

Yellow emblem with stars and fortress design.

TOMBALL, TX (June 2, 2026) — WATCHTOWER Defense is proud to announce a permanent price reduction on its premier double-stack 1911 pistol, the APACHE Commander, setting a new manufacturer’s suggested retail price (MSRP) of $3,299. By optimizing manufacturing operations at its new, state-of-the-art facility, the company has achieved major cost efficiencies and is passing $700…

Read More

Experience Africa with Ease: Afton Safari Lodge Expands with Sister Property in Cape Town

Afton House

Kempton Park, South Africa (June 2  2026) — Traveling to Africa for a safari adventure should be exciting — not stressful. That’s why Afton Safari Lodge has become a favorite among international hunters, anglers, photographers, and adventure travelers worldwide. Now, with the addition of its new sister property in Cape Town, guests can enjoy the…

Read More

Spartan Precision Equipment Introduces the Javelin Lite Bipod Series: Ultralight Stability for Serious Hunters

Spartan Precision Equipment logo with helmet icon.

East Sussex, UK (May 28, 2026) — Built for the backcountry, engineered for precision, and designed to move with the hunter, Spartan Precision Equipment proudly introduces the new Javelin Lite Bipod and Javelin Lite TL Bipod. These ultra-lightweight bipods are built for hunters and shooters who demand exceptional stability without the extra weight in the…

Read More

Spartan Precision Equipment Introduces the Kestros Sling System: Redefining Mobility and Precision in the Field

Spartan Precision Equipment logo with helmet icon.

East Sussex, UK (May 5, 2026) — Spartan Precision Equipment proudly announces the launch of the all-new Kestros Sling System, an innovative carry solution engineered to seamlessly bridge the gap between stalking and taking the shot. Designed for hunters and shooters who demand efficiency, speed, and reliability, the Kestros Sling System eliminates the friction of…

Read More

Hi Mountain Seasonings Celebrates 35 Years with Limited Edition Products and Free Recipe Collection

NEWS RELEASEFOR IMMEDIATE RELEASE RIVERTON, WY (April 13, 2026) — Hi Mountain Seasonings, a leader in premium seasoning blends and DIY kits for hunters, anglers, and home chefs, proudly marks 35 years of delivering high-quality products with the launch of exclusive Limited Edition anniversary items and a free online recipe collection. To commemorate this milestone,…

Read More

Celebrate Hi Mountain Seasonings’ 35th Anniversary with a Flavor-Packed Limited-Edition Bundle and a Free Recipe Collection

NEWS RELEASEFOR IMMEDIATE RELEASE RIVERTON, WY (April 15, 2026) — Hi Mountain Seasonings proudly celebrates 35 years of bold, authentic flavor with the launch of its Limited-Edition 35th Anniversary Bundle—a carefully curated collection of fan-favorite seasonings and kits that deliver unforgettable flavor to every table. Crafted for hunters, home cooks, grill masters, and anyone who…

Read More

WATCHTOWER Defense Names Jordan Davis as Chief Executive Officer, Announces New Era of Growth and Innovation

Yellow emblem with stars and fortress design.

Tomball, TX (April 24, 2026) NEWS RELEASE FOR IMMEDIATE RELEASE  WATCHTOWER Defense today announced the appointment of Jordan Davis as Chief Executive Officer to lead the company’s strategic direction, operational buildout, and growth initiatives. Davis, who most recently served as Chief Growth Officer at WATCHTOWER Firearms, will lead WATCHTOWER Defense with a focus on consumer…

Read More

WATCHTOWER Defense to Exhibit at First Annual GEAR Summit

Yellow emblem with stars and fortress design.

Tomball, TX (April 17, 2026) NEWS RELEASE FOR IMMEDIATE WATCHTOWER Defense is proud to announce its participation in the First Annual GEAR Summit, taking place April 24–26 at Merus Adventure Park in Amarillo, Texas. This inaugural event brings together firearms enthusiasts, overlanders, outdoor adventurers, manufacturers, and trainers from across the United States for a one-of-a-kind,…

Read More